Why your price does not change with the region
Most clouds charge different rates in different regions, and it is not arbitrary. We charge the same everywhere — here is the reasoning, and the one thing that would change it.
If you have ever priced the same virtual machine on a hyperscaler in two regions, you will have noticed the numbers do not match. The same instance type can differ by a noticeable margin between one country and another, and data transfer out of some regions costs several times what it costs out of others.
That is not a trick. It reflects something real — power costs money at different rates in different countries, so does land, so does bandwidth, and a data centre in a market with two suppliers is a different business from one in a market with twenty. A provider that operates those buildings is passing on a cost structure that genuinely varies.
We are not that kind of business, so we do not price like one.
What we charge
One price per server size: the cloud provider's infrastructure cost, plus our markup. That markup is the price of the dashboard, and it is the only thing we charge — no subscription on top, no feature tiers, no per-seat or per-mailbox fees. We have written that out line by line before.
The markup does not change with the region. Deploy in Frankfurt or Bangalore or New York and the number on your invoice is the same.
Why
Because the thing we are charging for costs us the same in all of them.
What you are paying us for is the layer above the machine: provisioning, hardening, the reverse proxy, certificate issuance and renewal, backups, mail configuration, metrics, the API, and a dashboard that means you do not need a terminal. None of that work is cheaper because the machine happens to be in a cheaper building. The automation is identical, the support burden is identical, and the control plane runs in one place regardless of where your server sits.
Charging you more for a region would mean charging more for something we did not do. If a provider's own cost for a given size ever differs by region, that difference is theirs and it passes through at cost — but our part of the number stays flat.
What that buys you, practically
You choose a region for the right reason
When the price varies, the region dropdown quietly becomes a pricing decision, and people take the cheap region for a workload whose users are somewhere else. Then they spend a year wondering why the admin panel feels slow. Taking price off the table means the only reasons left are the ones that should have decided it in the first place: where your users are, and where your data is allowed to be. That decision takes about a minute.
Compliance does not cost extra
This is the part that matters most to small teams. If a client contract says the data stays in the EU, you should not have to weigh that against a line item. Keeping your data where it is required to be is not a premium feature, and pricing it as one puts a small business in the position of choosing between a rule and a budget.
Quotes stay stable
Agencies and consultants can quote a monthly figure per server without checking a matrix first, and it stays true whichever region the client's requirements land on.
When this would change
We would rather state the exception than pretend there isn't one.
Region-based pricing would only appear if a specific region carried a genuinely different contractual or regulatory cost — a sovereign or air-gapped region with its own agreement and its own compliance obligations, where the additional cost is real and attributable. That is the only circumstance we would introduce it for.
And if that day comes, it would be stated on the pricing page as its own line, before you order, not folded into a tier or discovered on an invoice. The commitment is not "the price will never vary". It is "the price will never vary for a reason we cannot show you".
The general point
A price should map to something the seller actually did. Where a cost is real and varies, pass it through and say so. Where it does not vary, do not invent a reason to charge differently just because customers are used to seeing a matrix.
That principle is why our pricing page has one number per size instead of a grid, and it is the same reason we say out loud that buying the server directly from the provider is cheaper than buying it from us. If the markup is the product, it should be legible.
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